If you’re looking into sales funnel software, first of all, well done. You might be one step ahead of your competitors.
As any marketer knows, if you’re going to make it in the current climate, you’re going to need an intelligent digital marketing strategy, and sales funnels could very well help you with that.
As an advocate of inbound marketing, the idea of subtly guiding a user through a series of steps, offering rich content along the way, makes me think that sales funnels could be the perfect match for an inbound strategy. But I wanted to look into exactly how they work and how easy the software is to use before I made my mind up.
In this article, I’ll be sharing what I learned whilst reviewing a number of sales funnel software and pointing you towards the best tool for your needs.
It’s worth pointing out from the get-go that, though some tools market themselves as sales funnel builders, they might be missing the crucial features that you need. For example, email marketing or webinar hosting isn’t always included. You might also find that other more modest (and cheaper) software might be enough for you.
What is a Sales Funnel?
Before I go into the various sales funnel software providers, you might be wondering what a sales funnel is?
If you’ve worked in sales or marketing for long then you’ll know that leads can be at varying stages of the buyer process. In fact, depending on the complexity of your product or service, it might take months to nurture and convert this lead into a customer.
If done right, then setting up a sales funnel can greatly streamline this process and hopefully give the user a better all-round buyer experience that ultimately guides them to what they’re looking for, and violá, they make a purchase!…Or even better, become a loyal customer.
Your sales funnel will be made up of a series of steps that consist of various marketing assets, for example, social media campaigns, landing pages and email.
Sales funnel software can provide you with a holistic view of your sales and marketing efforts (and results) at a glance. (Though not all sales funnel software comes with a funnel view – more on that below.)
Sales Funnel Examples
Many businesses wonder, “How can I create a successful sales funnel?” While every funnel is different, there are many elements that are common, such as a sign-up form and email communication.
In order to offer online marketing training, an entrepreneur might create the following sales funnel:
- An ad on Facebook offers SEO tips with the Call-To-Action (CTA).
- The user is directed to a landing page where she can download the guide and sign up for the entrepreneur’s newsletter.
- She receives a newsletter the next day containing information about the courses.
- The user signs up for one of the courses
- She continues to receive newsletters with discounts on course fees and signs up again.
In the sales funnel software used by the entrepreneur, all of these actions will be tracked. Thus, she will be able to see clearly at which point users are dropping off and where they are converting.
Moreover, as sales funnel builders come with everything from landing page editors, email marketing services, and even a platform for hosting courses and webinars. It is better to has everything under one roof, which is much more cost-effective than putting it all together individually.
Having all your marketing efforts in one place has some real benefits, especially if the sales funnel software comes with a CRM. But is it worth cancelling all your existing subscriptions for it?
When to use Sales Funnel Software
Then utilizing product sales funnel computer software tools may be outstanding complement you as your upfront expenses could be held up to a minimum if you’re simply getting started. You shall not want to concern yourself with employing a internet designer or registering up to a dozen tools, nevertheless, you will need to make certain that the application you go after includes precisely what you will need. As an example, while many offer webinar web hosting, other people cannot, of course this is often a component that is a must of company, you’ll want to locate a sales channel builder pc software that suits your requirements.
If it is well worth taking right out this service if you’re already opted up to a wide range of tools, you’ll need certainly to evaluate costs and. This could effect on the consumer experience and become more hassle for you personally as you can incorporate the product sales funnel computer software with other applications.
Have a look at the application we reviewed below to see which will be considered a fit that is great.
Best Sales Funnel Software 2022
- GetResponse – All-in-one machine
- Systeme.io – Free plan with all the features
- Groove CM – Complete Digital Marketing Solutions
- ClickFunnels – Easiest Tool to Design Funnels.
- CartFlow – A Simple WordPress Alternative to Design Funnels.
Sales Funnel Software Features Compared Insert Table for Comparision.
GetResponse
GetResponse is probably the most complete solution on this list. Having recently introduced their Conversion Funnel feature to their email marketing platform, you can now set up everything from social media campaigns to landing pages to webinars to email automations. You can even sell your products through GetResponse or integrate your account with your existing ecommerce. In fact, GetResponse is listed as one of the best email marketing services for Shopify in our detailed guide.
In terms of sales funnel software tools, GetResponse’s Conversion Funnel is quick and easy to set up, and visually, you can see exactly how your leads filter through. They also have a good selection of modern-looking templates.
If your business offers webinars, GetResponse could be a great choice for you.
Plans and Pricing

Pros and Cons
- Very complete all-in-one service! I really liked the fact that you can see all the stages of your funnel and the conversion rates at a glance.
- Because you pay based on your contact size, depending on the number of contacts you have, GetResponse can get very pricey.
Systeme.io
Systeme.io is a sales funnel software packed full of features. You can use the service to manage your email campaigns and automations, offer online courses and sell physical products, and even set up your own affiliate program. They’ll also give you a free 11-page sales funnel template.
The interface is well laid out with separate dashboards for your own marketing activities and affiliate marketing, which details the commissions earned from each vendor.
Plans and Pricing
Free for 2,000 contacts : 3 sales funnels, 1 email campaign and membership site, automation and 1 custom domain.
STARTUP: $27.00/month for 5,000 contacts :10 sales funnels, 10 email campaigns and 5 membership sites, automation and 3 custom domains.
WEBINAR: $47.00/month for 10,000 contacts: 50 sales funnels, 100 email campaigns and 20 membership sites, automation and 10 custom domains.
ENTERPRISE: $97.00/month for Unlimited contacts: Everything unlimited.
Pros and Cons
- Systeme.io is the only sales funnel tool on this list to offer a freemium plan. This includes almost all features (in a limited capacity), so makes this a great offer for small businesses. Starting at $32.40/month, the paid plans are also very affordable compared to other sales funnel software.
- Good option for those looking for a simple way to set up membership sites, courses and their own affiliate program as part of their sales funnels.
- I felt it was missing a setup guide. Upon sign-up, you’re simply greeted with an empty dashboard, whereas other sales funnel tools give you a checklist of the actions you need to take in order to get started. Luckily, there are some useful videos in the help section.
Groove.CM
In this day and age, any business that wants to thrive must go online.
With so many things going on around the world, and global changes that will forever impact the way people live and do business, going online is no longer just an option.
Not only to maintain their success, but even just to survive.
Sure, there are tools that are already available that any business can use to run their entire company and processes digitally.
However, any minimum amount of research will tell you that most of these products are expensive, complicated and limited in customization.
In other words, not very user-friendly, and definitely not suitable for all business owners, especially those who are less tech-savvy and might even be on a budget.
I mean, who can afford to invest thousands of dollars a month into a bunch of complicated tools, and on top of that, hire employees to manage the systems, right?
Well, if this sounds familiar in any way, I have some good news for you.
As an online marketer and blogger myself, I am always looking for new solutions for these everyday challenges we face as business owners.
Today, I am very excited to introduce you to my latest discovery.
Groove is, by far, the best way I have found to be able to build websites, sales funnels and sell digital products online.
The best part? It’s FREE.
But the free value does not end there…
You see, Groove is not just a website and sales funnel builder.
The co-founder of Groove, Mike Filsaime, is actually a veteran in the Internet marketing space, and has put all his experience and expertise into one of the best suite of marketing tools I have ever seen.
I’ve also signed myself up for an account (it’s free), and for the past few days, I’ve had the chance to play around with it.
And you know what?
I can definitely tell you that this 100% free tool is perfectly capable of running your entire business, maybe even better than some of the expensive complicated tools out there.
I’m not exaggerating by any means…
From what I’ve seen so far, Groove includes everything that I need to run my online business, all for absolutely free.
Here’s just a quick list of what I’ve gathered so far:
FREE sales, page and funnel building platform
Ability to create full product funnels
Possible to build my own branded websites with full navigation
Can integrate with my own custom domain name
Able to sell my products with what they call a 1-click upsell
Capability to integrate upsells, downsells, and order bumps
Even has a way to create my own powerful affiliate program for my products!
And that’s just for starters, because there is so much more for me to explore!
I’m not even joking when I say that I am planning to change my ENTIRE online business over to Groove!
I mean, why wouldn’t I?
It’s FREE, and it’s probably the BEST suite of marketing tools I have ever seen in my life.
By the way, there’s more…
I didn’t even mention some of my favorite benefits of Groove.
As a member, I’ve also received a TON of community benefits.
I’ve been able to join their private Facebook group, connect with marketing experts inside, get help with all my problems, access private training within their own academy, ask questions through their helpdesk, and meet other like-minded entrepreneurs just like me to make the best use of these tools.
So, if you’re like me… Striving to grow your business, looking to learn more about marketing and getting to know some of the best in the industry at a more personal level, then you won’t want to miss out on this opportunity.
Sounds great, right?
But you might be asking… what’s the catch?
The catch is that Groove is free, but for a limited time only.
Groove is in its pre-launch phase, which means that many of the products have still yet to fully launch.
When they do, and as the products continue to get upgraded, Groove may no longer be free anymore.
This means that now is the time to sign up for your free account, which would also qualify you for the additional software upgrades that they make as time goes on.
Awesome deal, right?
It’s called being at the right place, at the right time.
And that’s where we’re at right now 🙂
Don’t wait any longer, because I’m honestly not sure when this free offer is going to go away.
Do yourself a favor and sign up for your free Groove account right now, and I will see you inside of the Facebook group.
Plans and Pricing
Pros
- The software technology is robust and reliable
- It is an all-in-one software platform
- It also offers a lifetime deal which enables to get all the tools for lifetime
- Build unlimited courses, sell programs with the Groove Member, Membership Site Platform.
Cons
- The site has too many pre-launch features
- Some of its features will be available far off in the future
- Groovepages editor can be buggy, Save your work often
Clickfunnels
ClickFunnels is the leading tool for building high-converting and revenue-driving websites and sales funnels. Should you, as a business owner, invest your time and money in this? Check out my in-depth ClickFunnels review to find out!
In fact, this marketing SaaS company has pioneered the use of the sales funnel as a rigorous digital marketing and email marketing tool. Building landing pages with this software is all the rage right now. But does it really help digital businesses?
TL;DR: ClickFunnels is a web page or landing page builder & designer that utilizes the concept of sales funnel to build websites for beginners. People with no coding knowledge can easily use this software to build an online presence. But it comes with a learning curve and is not affordable for small businesses.
What Is ClickFunnels?
ClickFunnels is a landing page builder. Because of their specialization to build sales funnels, the websites attract targeted prospects and turn them into buyers. As a result, the landing pages are more successful as business websites.
ClickFunnels was founded by Russel Brunson, who is known for his contributions to unique marketing software. Before working with the marketing funnel, Russel was known for his work in email marketing software.
The types of funnels you can build with ClickFunnels are unlimited:
- Lead generation funnels
- Sales funnels
- Content funnels
- Sales call booking funnels
- Discovery call funnels
- Onboarding funnels
- Review funnels
- Limited time offer sale funnels
- Webinar Funnels
- Shopping cart funnels
- Cancellation funnels
- Upsell/downsell funnels
- Membership funnels
- Squeeze page funnels
- Survey funnels
- Tripwire funnels
- Live demo funnels
- Lead magnet funnels
Pros and Cons
- Automatic mobile optimization
- Very intuitive and easy to use
- WordPress Plugin allows you to add ClickFunnels funnels to WordPress sites
- Lots of useful integrations to make running an online business easy
- Membership sites feature can let multiple users moderate your website
- A/B testing makes it easy to try out new changes and choose the best-performing one for funnels, advertisements, web pages, etc.
- Supports third party integrations and plugins for a complete website
- 14-day free trial before purchase
- Pricing plans are quite expensive – not affordable for small businesses
- Customer support could use some improvements
- Email marketing is clunky and not easy to use (you are better off using 3rd-party email integrations)
- You cannot customize too much since the software focuses on being simple
CartFlow
The day I got to know about this Cartflows I didn’t understand anything?
Everyone has started talking about Cartflows is this! Cartflows is that! me.
So I opened a new tab, scooted over to the Search engine, and typed “Cartflows Review” into the search box. Then I get to know about this.
Cartflows is a stunning software one can use to make any kind of funnel for several minutes. It offers unbelievable functions that will assist you in making what you need, doesn’t make any difference in case you are an expert or an amateur in this field.
To lay it out simply, high-level skills do not make any difference if you want to make a creative design in a shorter time.
The checkout interaction is everybody’s no. 1 concern and with Cartflows, that is settled as well!
Besides, it is really easy to utilize and keeps any unreasonable measure of money from being discarded very much like that.
So everyone is excited about this WordPress plugin?
Well! It says that Cartflows is a WordPress tool or plugin that helps to create an unlimited sales funnel that is user-friendly and affordable.
Up-sell, back, online store withdrawal solutions, and place scratches are all included in all sales funnels to increase the overall order value of customers.
You must also know that it is quite compatible with WooCommerce and all of its add-ons. In simple words, it helps you to sell all your products on WooCommerce with more ease.
Why To Choose CartFlow Pro?
Full Comparison -Free Vs Pro
Pros and Cons
- CartFlows is fairly easy to use.
- It lets you create unlimited sales funnels using the funnel templates.
- This tool offers unlimited upsells and downsells.
- Checkout Both Regional & Global
- Suitable for everyone: be it be debut sellers, existing sellers or selling enterprise
- Supports Almost All Page Builders
- Offers A/B Split Testing
- Multiple payment gateway support
- 30-Day Money Back Guarantee
- Powerful Analytics
- Complex Tutorial
- Unresponsive Customer Support
Free Funnel Builder
There are two free sales funnel builder on this list are Systeme.io and Groove.CM. You can set up up to 3 sales funnels and explore the tools to maximum extent, so not bad at all to learn for a beginner!
Unfortunately, in the case of the other Funnel builders such as GetResponse and Clickfunnels offer a free trial plans with some limitations.
With Cartflow the plugins can use for free with lots of limitations and need a good knowledge of WordPress.
Conclusion: The Best Sales Funnel Builder For Beginners
If you’re still with me, well done! You should now have a good idea as to which sales funnel software is right to start your services as a funnel builder. As you’ve seen, prices can vary quite a bit and often important features like email marketing are not part of the core offering, meaning that you have to pay extra for this service with another provider.
In terms of the most complete package, value for money and templates, I’d recommend Groove.CM that enables you to explore all the features at one place with free life time trial. After Exploring all the tools and feeling confident to launch your online business you can choose the multiple upgrade plans that suits your budget.
With Groove You can use Groovepages, GrooveSell, GrooveKart, GrooveMember, GrooveMail, GrooveBlog, GrooveVideo,etc and I think all are sufficient to learn and implement with great dedications.
Systeme.io is a very interesting option because of its free plan and very affordable prices. The fact that its offering includes a wide range of features makes it a great choice for small businesses.
Get Response is another great all-rounder, especially for those who want to automate every aspect of the customer journey.
ClickFunnels is fairly easy-to-use software and plenty of video tutorials and help getting started, but it is quite expensive and not recommended to pay $97/month only for practice. If You are new and want to learn funnel building starts with either Groove.CM or Systeme.io and implement the designs and funnel steps from scratch.
After Getting Confidence and basic knowledge of page builder you should join use Clickfunnels FREE 14 days Trial along with One Funnel Away Challenge by Russel Brunson.
With CartFlows You must have knowledge of WordPress and how to customize the plugins. You can use CartFlows for FREE with lots of limitations and can’t create funnels with Free version.
With the Pro version of Cart Funnel you can create multiple funnels with multiple upsells and order bump, etc. with an affordable price of Annual License or Lifetime License.
So, in the end, it really depends on what’s important to you.
I hope you found this article helpful. Please share your experiences and questions below. I’m curious to find out how you do with your sales funnels.